Branding Tips: Can Your Email & Phone Numbers Tarnish Your Brand?
by Debra Wheatman - Aug, 2014
Yes, the email address that you choose and how you display your phone numbers on your resume and webpages reveal a lot about who you are. It also contributes to your brand. Your brand is how others perceive you. If your email and phone number suggest that you are outdated or not a serious professional, that can tarnish your brand. Consider these three ways your email and phone numbers can help or hurt your brand. Are So...
Beat the Job Search Blues
by Robin Ryan - Aug, 2014
Okay, admit it. You hate job-hunting. Lots and lots of people feel that way. The economy is lousy, there aren’t that many employers hiring for someone like you, and you’re thinking this could be a long job search, Too often, discouraged job hunters project a gloomy outlook. Face facts. Today’s job hunt is likely to take longer than six months. For high level executives, or those in failing industries, it can be over a y...
Personal Branding Aids in Landing a Dream Job
by Robin Ryan - Aug, 2014
Don’t you want a job you love? One for which you are rewarded with a higher salary and enhanced perks? Fantasy? Dreams for somebody else? No, this can be your new future, but you may need to manage your career in a whole new way. The name of the career game is now personal branding. My client Cathy was a Chief Financial Officer, longing to become her company’s CEO, and when Larry her boss announced his retirement this was h...
What Are Titles Good For?
by Sherri Edwards - Aug, 2014
One of my challenges when working with someone in transition is to encourage them to move away from “titles” as a focus and help them to see the bigger picture. Titles don’t immediately translate to skills or value. They often are labels that far too many people take for granted as a reason to believe someone has done something reflected by their title, when under closer scrutiny, it is learned they have not. Aug 2014 Blog...
Branding for the Not-So-Average Person
by Debra Wheatman - Aug, 2014
Recently a client asked me, “Why do I need a brand? I am just an average person. It’s not like I am an executive, celebrity, or an entrepreneur.” My answer was, “That is exactly why you need to think about your personal brand.” Do you want to be perceived as average? No; you want to be perceived as exceptional at what you do. Everyone is unique. You need a brand strategy. Where do you begin? How does the not-so-average...
Don’t Get an Associate from the School of Assumptions: How to Conduct Career Research
by Cathy Francois - Aug, 2014
This post is inspired by a recent conversation with a friend of mine, who, it turns out, was making career decisions based upon assumptions, not facts. This friend was interested in pursuing a career in a highly specialized healthcare field, and picked her current major believing the coursework would satisfy the necessary prerequisites for this career. Being an experienced career coach, I knew this was not the case. However, r...
How Online Marketing Practices Can Boost Your Chances of Getting Hired
by Lisa Rangel - Aug, 2014
One may not think that online marketing and the hunt for a traditional job are related, but the truth is that everything is online these days. In fact, more and more recruiters are relying on online searches to help them find candidates. As a result it would be helpful to know some online marketing practices that could help get you hired. While it may be true that these practices are generally used for businesses, there’s a...
It Costs A Lot For New Grads To Live On Their Own
by Bob Roth - Aug, 2014
Finding a job that pays a salary that new grads can live on is extremely important. And yet, year after year, college freshmen and sophomores make decisions that hurt their chances for landing a job that pays a decent starting salary. These new students: Have no idea what they want to do when they graduate Select fields that have few good paying jobs Fail to conduct the research that can give them the informati...
Choosing Between Two Good Job Offers
by Carole Kanchier - Aug, 2014
Charles, 32, a biologist, has two great job offers. One is with an older, established public corporation, and the second with a fast growing four-year old private firm. Charles does not know which one to accept. What type of company would you prefer? What criteria should Charles use when making this decision? Most important, evaluate the job in terms of its compatibility with your personal qualities and desired career g...
How to Contact Headhunters
by Louise Fletcher - Jul, 2014
In the first post of this series, I talked about how headhunters work. In the second post, we looked at how to find them. Finally, I want to walk you through how to get in touch, because the way you approach headhunters is key to your success or failure. Here’s how I recommend going about it. 1) Contact them by email I recommend contacting headhunters by email. It’s easy for the headhunter to answer in her own time,...
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