How To Write an Interview-Winning Sales Resume
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If you’ve established a solid reputation for success in sales, you may believe that others will quickly see your value proposition.

However, there’s more to writing a compelling sales resume that catapults you into an interview for a high-level role.

Employers that hire sales managers, representatives, and business development professionals are not only concerned about your revenue results, but also your work style and impact on their clients.

Want to be noticed for top sales jobs? You’ll need to incorporate the following elements into your resume:

Impressive Metrics.

Quantifiable facts and figures tell much of the story for most professionals, but this data absolutely carries the day on a sales resume.

The challenging part can be recalling all of your sales records and figures, especially if you’ve already left a previous employer.

I recommend analyzing the types of metrics that you can gain from the following comparisons:

* Peer-to-peer sales comparisons: How did your numbers stack up to that of your colleagues?

* Year-over-year records: What results did you attain that demonstrated a regular pattern of growth and improvement?

* Peak sales revenue: If you’ve had a down year, rely more on the top sales records that you’ve produced--shown as a peak figure.

* Market share gains: Can you pull out percentages that demonstrate improvement over competitors?

Solid Customer Relationship-Building Skills.
A key aspect of most sales roles, relationship management is a critical skill, especially for jobs that involve a long sales cycle or rely on referral business.

There are many ways to show that you’ve been instrumental in forging a bond with clients. Have you been involved with community leadership activities that build trust among your clients? Are you a solutions sales rep that tailors services to client requirements?

Consultative selling or solution selling is a term that hits home with employers. If you’ve been able to close deals by listening carefully to client needs, then creating customized product or service bundles, this is a plus for companies that rely on tailored services (such as professional consulting paired with product sales) to generate revenue.

As you can see, all of these skills need to make their way onto your sales resume.

Impact on Your Team or Division.
Maybe you’ve improved both your numbers AND that of your colleagues. If so, this is a great point to add to your resume, as mentoring others to create revenue carries significant impact.

One way to do this is to point out team revenue achievement in addition to your own metrics. Of course, if your division rose to a top-ranked position after you coached other sales professionals, you’ll have a case for noting that your work facilitated this increase in income.

Don’t forget about the impact of sales training programs or product education that you’ve delivered to peers. Even without direct correlation to profitability, these are solid indicators of performance that carry weight on your resume.

Even better, take note of your colleagues' career progression—especially if you’ve mentored any of your peers into sales management roles or Top Producer positions.

Remember, an impressive sales resume isn’t only about the numbers and roles you’ve held.

Add some depth to your resume—and land more interviews—by incorporating more layers of information that demonstrate your impact on the entire company.